EMV 3-D Secure is an industry standard designed to help merchants and issuers authenticate card-not-present transactions. 2. Why is 3DS 2.0 better than 3DS 1.0? 3DS 2.0 expands on the functionality of 3DS 1.0 and makes the experience more secure, effective, and seamless for all stakeholders.

What is EMV 3DS? EMV 3DS is an e-commerce fraud prevention protocol that enables consumer authentication for CNP purchases, without adding unnecessary friction to the checkout process.

EMV^® Specifications are technical requirements for designing payment products to work seamlessly and securely everywhere. This is important to the delivery of safe and reliable payments that merchants, businesses and consumers expect globally.

3D Secure (3DS) is an authentication method that provides an additional layer of authentication for credit card transactions, protecting against fraudulent actors. 3DS asks your customers to verify their identity with the card issuer during payment.