Nov 16, 2020 · Mondelēz's promise to “stop marketing and start humaning” is a new entry into the all-time marketing bullshit top 10, an exclusive list only the ...
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Apr 1, 2021 · Mark Ritson's ultimate marketing bullshit top 10 ; 7, McKinsey and brand loyalty, 6 ; 8, John Wanamaker and ad waste, 5 ; 9, Gary Vee, 7 ; 10 ...
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Mar 26, 2024 · Bullshit source. Nonsense factor. Damage score. Marketing BS Index. 1, Rosser Reeves and the USP, 7, 10, 70. 2, Brand archetypes, 9, 7, 63. 3 ...
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We are excited to announce an evolution of the company's global marketing strategy: humaning. Humaning is a unique, consumer-centric approach to ...
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Mondelez is to ramp up the marketing activity around its core brands, spanning across five categories; chocolate, coffee, gum and candy, biscuits and cheese.
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Apr 6, 2024 · Excited to be seeing a campaign I worked on be out in public! It's been fun to see the ads pop up across social media, websites, etc.
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